Understand your customer’s journey and create the future

As business intelligence professionals, you have most probably come face-to-face with the words Customer 360. Have you wondered what this subject is all about? I know I have. In today’s fast-paced and data-driven world, the fight to understand your customers, and in...

Creating Great Customer Experience is not Rocket Science

I am frequently asked: is there a silver bullet to create great customer experience every time for every customer? My answer is: no. During the past months I’ve had many interesting discussions with colleagues and customers on the topic of what is the key to create...

Tell me a story

I was recently inspired by Linda Liukas’ Hello Ruby books and especially her talk on the usage of stories to describe computer analogies to children. As a father the subject hit well. How would I describe the work I do on a daily basis to my children so that it would...

Vi gjorde systemet som finansierar ditt bostadsköp

När jag såg Adam McKays förträffliga film The Big Short från 2015 var min första tanke: ”Äntligen en film som förklarar för mina föräldrar för vilket ändamål vi gör systemen för bankerna!”. I filmen berättar skådespelerskan Margot Robbie i skumbadet hur obligationslån...

What Would You Do with 50+ million?

”The bank is renewing its core systems as it prepares to develop new digital banking services”, states one bank. ”The new core system enhances the processes and lowers running costs significantly”, tells an another one. ”The value of the deal is approximately 67...

Our employer image is our truth

When I first started here at Profit Software in 2014, we were a software company with approx. 100 employees. Now, 5 years later we’re still a software company but after acquisition in 2017 we now have a broader offering and 230 employees. As you might imagine,...